Secret Cinema presents Secret Sofa
Role: Group Creative Director
Location: Online
Date: March 2020
Audience: 3 Million Views
As lockdown unfolded in March 2020 I quickly got to grips with the world of online narrative Zoom events that brought vivid levels of anticipation straight into people's homes. After a couple of Stranger Things themed prototype events (set in Hawkin's Mirkwood) we forged a partnership with Häagan-Dazs and set about making one show per week for 8 weeks. Which turned out to be a lot of work.... however it paid off with multiple awards such as the Timeout Staying in Awards, The Independent Agency Awards, The Drum Experience Award and a good few others.
These are the stories that my team and I brought to life in a whole new art form online.